Data is the Gatekeeper

Data is the Gatekeeper

Data is growing at a phenomenal rate. IDC predicts that by 2020 we’ll be drowning in more than 35 zettabytes (1.8 trillion gigabytes) of data, resulting in more data generated every three days than the estimated number of grains of sand on the planet. While the...
SaaStr Annual 2018 Takeaways

SaaStr Annual 2018 Takeaways

Earlier this month I had the pleasure of attending SaaStr Annual (#SaaStrAnnual2018), an eclectic and growing (really growing!) gathering of SaaS (Software as a Service) companies. It was my first time there and I was very impressed by the variety of attendees from...
My Number One Tip for Marketers in 2018

My Number One Tip for Marketers in 2018

I’m honored to be included with other marketing industry leaders in a new e-book from MKTGinsight. “Keep Learning—or Get Schooled by the Competition” aims to help digital marketers understand what skills and talents they need to adopt or strengthen in 2018. The...
SaleScout Featured in MarTech Series on B2B Marketing

SaleScout Featured in MarTech Series on B2B Marketing

MarTech Series recently interviewed SaleScout CEO Chris Lynde. Chris talked about the challenges B2B sales and marketing teams face when trying to “cut through the noise,” and explained how SaleScout provides “super accurate” marketing qualified leads and real-time...